The conference is broadly oriented in
terms of academic fields, thematic approaches and methodology. The
following list of themes is offered as a guideline:
- Children’s and young people’s
consumption practices
- Children’s roles in the
consumer decision-making process
-
The history of
children’s consumer culture
-
Media, consumption
and youth culture
-
Consumer culture
and childhood identities
-
Children and
advertising
-
Consumer
socialization
-
Media and consumer
literacies
-
Ethics and
children’s consumption
-
The globalization
of children’s culture and youth culture
-
Marketing
practices, rhetorics and appeals
-
Theories of
consumer culture
-
The role of new
media in consumer socialization
-
Public policy and
media regulation
-
Research methods
to investigate child and teen consumption